5/19/14

FRIED & TRUE by Lee Brian Schrager



"The Sky is falling!" - Chicken Little

It finally happened! Our very own Lee Schrager, Director of SOBE and NYC Wine  & Food Fesival spread his wings, flew the coup and traveled in search for the best fried chicken, found it and wrote a book about it! FRIED & TRUE, the cookbook with finger lick'n fried chicken comes out Tuesday, May 20th and features more than 50 exciting fried chicken recipes from America’s most delicious kitchens, with 25 perfect sides to accompany them. WARNING: The fried chicken photos in this book may leave you feeling a bit peckish, so have the ingredients ready.

Don't miss the fun and follow @Lee_Schrager on Twitter as he shakes a tail feather in celebration of his book launch and runs around the city like a chicken with it's head cut off promoting. Meanwhile, don't chicken out, get your copy today on Amazon for just chicken feed. 

Okay, I need to stop because I can do this all day. One more thing... Why did the chicken cross the road? To become an NYC SIDEWALKER of course! Yolks on you, now cluck off and get a copy of FRIED & TRUE.
http://www.friedandtruebook.com/


5/1/14

New Taste UWS



New Taste of the Upper Westside is the culmination of everything that is so great about this amazing New York City neighborhood. It celebrates the diversity of its resident restaurants by putting them all under one grand white tent for a weekend full of eating, drinking and dancing along with their superstar Chefs!

Soirée in the Park at Theodore Roosevelt Park on Tuesday, May 27th at 7pm
Cocktail event under the stars to celebrate and raise funds for New York City’s beautiful Theodore Roosevelt Park, which surrounds the American Museum of Natural History. Proceeds from the evening benefit the park’s revitalization programs as guests enjoy live music, champagne and hors d'oeuvres prepared by Chris Wyman of Corvo Bianco, Maria Loi of Loi, Cesare Casella of Salumeria Rosi Parmacotto and Rodney Mitchell of Calle Ocho. Cost $150

Comfort Classics Presented cby Sysco Friday May 30th 7:30 pm – 10:00 pm
Hosted by Travel Channel’s Adam Richman for the fourth consecutive year, along with Food Network star and Iron Chef Alex Guarnaschelli. 40 restaurants from the Upper West Side showcasing their most innovative comfort dishes and competing to win this year’s “Best Comfort Food Dish". Under the grand white tent that spans Columbus Avenue between West 76th and 77th Street. Cost: $105pp or 2 persons for $185

Best of the West Presented by Ford Saturday May 31stp 7:00 pm – 9:30 pm
Hosted by New York Knicks broadcaster Jill Martin. The evening will feature gourmet fare created by some of the Upper West Side’s most talented chefs and restaurants. Including culinary stars Jean-Georges Vongerichten of Jean-Georges and Joe Ng of Red Farm to Jacque Torres of Jacque Torres Chocolates and Joe Quintana of Rosa Mexicano.  A special tribute to world-renowned chef and owner Daniel Boulud of DANIEL, Café Boulud, Bar Pleiades, db Bistro Moderne, Bar Boulud, DBGB Kitchen and Bar, Boulud Sud and Épicerie Boulud. Boulud’s. All happening under the grand white tent that spans Columbus Avenue between West 76th and 77th Street. Cost: $135 per person or 2 for $250. VIP-$225 (6:00pm entry) 

Check out the website and get your tickets! http://www.newtasteuws.com/